About Us:
Rootstock Software® is disrupting the ERP space! We are a worldwide provider of cloud ERP on the Salesforce Cloud Platform. When combined with Salesforce CRM, Rootstock Cloud ERP offers manufacturing, distribution, and supply chain organizations a single platform to grow and manage their businesses. Rootstock Cloud ERP is a flexible, modern, and digitally connected system that transforms companies to deliver a more personalized customer experience, efficiently scale operations, and out-service the competition.
Rootstock Software® serves customers throughout North America, Europe, and Asia Pacific and is available exclusively on the Salesforce Platform (Force.com) via the Salesforce AppExchange, the world’s most-popular marketplace for business apps. Organizations now have insight on what is happening or what will happen at each step of the manufacturing, distribution, and supply chain processes.
This is a remote position based in the United States.
Summary:
The Field Marketing and Events Manager reports to the VP of Growth Marketing and is responsible for in-person and virtual events and activities to support our pipeline targets.
Responsibilities:
- Define, plan, and deliver the corporate event and field marketing strategy for Rootstock
- Manage Rootstock’s North American tradeshows (6 per year) including negotiating sponsorships, managing logistics, implementing booth messaging and design, developing pre and post strategies, and more.
- Develop and execute a field plan to build awareness and loyalty with regional activities (3-6/quarter) – lunch and learns, cocktail happy hours, dinners and more
- Support the execution of a virtual webinar and produce demo strategy (min. 1 per month)
- Work hand in hand with our event agency to support the execution of corporate events such as the Rootedin Customer Conference and SKO events
- Develop and operationalize event performance metrics utilizing Salesforce and Hubspot
- Work closely with our international marketing team to maintain consistency across all show properties
- Ensure event strategies & themes align with overall company & marketing objectives and essentially driving pipeline
- Purchase and manage the inventory of all show related materials including booth signage, a/v equipment and giveaways.
Qualifications:
- 5+ years of marketing experience executing events
- High attention to detail and project organization
- Hands-on experience working tradeshows
- Ability to collaborate well with content, creative, and campaign teams to execute on plans
- Proven track record of delivering results in a fast-paced entrepreneurial environment
- Strong business acumen and analytical skills
- Strong communication, problem solving, and project management skills
- Ability to demonstrate leadership, initiative, motivation with a hands-on, “get it done” attitude
We offer our team members competitive compensation, world class benefits, work life balance (flexible schedules, telecommuting, vacation time off), and the opportunity to work alongside an amazing and supportive team!
Rootstock values diversity and is an Equal Opportunity Employer.